Wednesday, March 25, 2009

Suzuki sells over 50 units of Rs 12 lakh bikes in 4 mnths

New Delhi, Mar 24 (PTI) Nano may be hogging the limelight but Japan's Suzuki is quietly smiling having sold over 50 units of the bike, each priced 12 times the Rs one lakh 'People's Car' from the Tatas' stable.

The bikes -- Hayabusa and Intruder -- are powered by engines that are up to three times more powerful than the Nano. While Hayabusa is powered by a 1,340cc engine, Intruder has a 1,783cc V-twin engine in contrast to Nano's 623 cc engine.

Besides attracting common biking enthusiasts, the company has also succeeded in luring Bollywood actor John Abraham to buy a fresh Hayabusa.

"These bikes are for those people who have money and also enjoy biking. We have got good response and sold 51 units so far in the country," Suzuki Motorcycle India Pvt Ltd (SMIPL) Vice President (Sales & Marketing) Atul Gupta told PTI.

The company has sold 23 units of Hayabusa and 28 units of Intruder in Delhi, Bangalore, Pune and Mumbai, he added.

SMIPL, the Indian subsidiary of the Japanese major, had launched the two bikes in November last year and both were priced at Rs 12.5 lakh (ex-showroom, Delhi).

Asked about the customers, who have bought the products, Gupta said: "One of our proud customers of the bikes is actor John Abraham. He owns a Hayabusa." PTI

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